Tag: Art

Shock

In art, as in society, bland beauty is out, shock is in. We are inundated with machine replicated loveliness. No real complaints about that – it surely makes our lives better. I’m not about to harp on “bourgeois aesthetics” – taste is always fickle and in the eye of the beholder .

Ah, but to get someone’s attention? That is difficult. Pretty much impossible to out-machine machines – folks can easily buy relatively cheap stuff indistinguishable from the original masterpieces of the ages. And the whole world of artisans, amateurs, and now AI churns out more mountains of stuff hour by hour, day by day, year by year .

All that remains is notoriety. Become famous. A red x on a black splotch done by a celebrity is worth something. A ceiling that resembles a palatial achievement done by Jane Doe – not so much. So shock it is – blood, guts, mess or – as Tom Wolfe called it – aesthetics of “the painted word” – slavishly adhering to an artificial intellectual formulation .

And so it is becoming with work, life, being. Shock everyone to “go viral”. Become well known. Stand out from the crowd. No matter how crude, stupid, senseless – shock the complacent herd into frenzies .

Ah, elusive success .